Today's lesson was several dozen typography terms and tips -- part review and part new knowledge for me. That new knowledge would have come in handy nine hours earlier as I was breaking those laws.
- Thou shall not make widows (single words for the last line of a paragraph);
- Thou shall not make orphans (single lines before an empty line beginning a new column);
- Thou shall align thy baselines (body text should line up from column to column); and
- Thou shall not make rivers (narrower columns of especially loose justified text).
A couple I had heard before but choose to overlook when convenient.
I like the challenge of layout. It's putting together a puzzle with either too many or too few pieces and no indication beforehand what the puzzle's supposed to look like. It does get frustrating, though, when a piece "fits" somewhere but you can't leave it there because it violates design principles. For instance, today: I had a ten-inch tall column with a six inch story and a three inch photo beneath it on the front. One inch was all white, and filler ads aren't allowed on page one...
1 comment:
I totally feel your pain...I've been doing our neighborhood association newsletter, and there are articles that just won't work right. I had one that definitely qualified as a river...At least i can use clip art to fill empty space, though... :)
Malinda
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